Aesthetic makeup, also called beauty makeup, is a form of makeup artistry that focuses on enhancing a person's natural beauty. It involves creating a flawless, glowing, and natural-looking complexion, enhancing the eyes and defining the lips. Aesthetic makeup aims to improve a person's appearance but still maintains the natural look of the face.
Aesthetic makeup uses a variety of techniques and products such as foundation, concealer, bronzer, blush, highlighter, eyeshadows, eyeliner, mascara, and lip colors. Makeup artists use these products to contour and highlight facial features, creating an illusion of symmetry and proportion.
Aesthetic makeup is suitable for everyday wear, and it adapts well to different skin types, tones, and ethnicities. It can also be adapted to suit special occasions such as weddings, proms, and photoshoots.
The use of high-quality products and techniques is crucial in achieving a flawless and natural look in aesthetic makeup. It is also essential to consider factors such as lighting, skin type, and skin sensitivity to customize the makeup application to each individual.
Some popular aesthetic makeup styles include the natural look, glam look, bold eye, and dewy skin. The trend for aesthetic makeup is constantly evolving, with new techniques and product innovations being introduced regularly.
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